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Case studies

Research in action. Insights that move business forward.

Every research project brings its own questions, audiences, markets, timelines and challenges. What matters is having the right expertise and flexibility to bring all the moving pieces together.

Our case studies offer a closer look at how Thinqers Bridge approaches real-world research challenges—from reaching specialised and hard-to-reach audiences and managing complex fieldwork to coordinating multi-market studies and supporting diverse research methodologies.

Explore how we combine research expertise, technology, project management and local market understanding to deliver seamless execution across qualitative, quantitative and online research.

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Discover the projects, challenges, approaches, and solutions behind our work.

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Case Study 01

Global Crypto Platform Testing Across Five Markets

FinTechMulti-MarketRemote IDIs

Ninety-minute remote interviews with first-time buyers, crypto owners and perpetual futures traders across the US, UK, Germany, India and Singapore—completing live onboarding and purchase tasks.

Markets
USA, UK, Germany, India, Singapore
Audience
First-time crypto buyers, crypto owners, perps traders
Method
90-minute 1:1 remote IDIs
Profiles
24 mains + 8 floaters + 8 alternates
Case Study 02

CGM Adoption and Barriers Among Type 1 Diabetics in Saudi Arabia

HealthcareSaudi ArabiaSelf-Capture + IDIs

Self-capture tasks and live Arabic interviews with Type 1 diabetic patients and parents, balanced across CGM users and non-users, insurance type, gender and age, to surface barriers to usage.

Market
Saudi Arabia · Arabic
Audience
Type 1 diabetics and parents of children with Type 1 diabetes
Method
Self-capture task (15 min) + 60-minute live IDIs
Sample
N=30 total (includes backup)
Case Study 03

Samsung User Feedback Panel: Discover Feed Engagement in South Korea

Consumer ElectronicsSouth KoreaLongitudinal Panel

A six-month always-on panel of 240 Samsung smartphone users in South Korea, combining recurring surveys with regular in-depth interviews to understand Discover feed engagement and barriers.

Market
South Korea
Audience
Samsung smartphone users, 18–55, by Discover feed usage
Method
Six-month panel: recurring surveys + 60-minute IDIs
Panel
240 participants (~200 completes per activity)
Case Study 04

The Gen Z Luxury Retail Experience Through Mystery Shopping

Luxury RetailUS & CanadaMystery Shopping

A 60-shopper mystery shopping programme across 12 Mainline and Outlet stores in the US and Canada, with photo, video and Recollective activities capturing the in-store journey within 24 hours.

Markets
United States (55), Canada (5)
Audience
Gen Z women 18–28, customers and non-customers
Method
In-store visits + 15-minute Recollective activity
Profiles
60 across 12 locations

Showing 1–4 of 38 case studies

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